Fair Commerce is an alternative form of commercialization promoted by several nongovernmental organizations, United Nations, social and political movements that look for an equitable commercial relation between producers and consumers.

To be part of Fair Commerce an organization must fulfill the following requirements:

• The producers must integrate a cooperative or organization that works in a democratic way.
• Reject children’s exploitation.
• Practice equality between men and women.
• Work with dignity, respecting human rights.
• The price paid to the producers allows worthy conditions of life.
• Buyers generally pay in advance to avoid that the producers will look for other ways to finance themselves.
• It is valued the quality and the ecological production.
• Respect to the natural environment.
• Intermediaries between producers and consumers are avoided.
• It is informed to the consumers about the origin of the product.

FLO is the Fairtrade Labelling International Organization, which comprises of an international network of organizations of Fair Commerce that in an active way, supports producers, it spreads Fair Commerce and it makes campaigns to change the rules and practices of the conventional commerce at an international level.

FLO represents organizations of producers certified in Fair Commerce in Latin America, Africa and Asia. This organization is the one in charge of the definition and certification of the Criteria of Fair Commerce; which guarantee the consumer that the producers of the developing countries are receiving a just treatment.